March '09 - Babybond Ltd launches the first on-line choose and book facility for private ultrasound scans in the UK.


New parents can now choose and book a location, date and time for their private pregnancy scans via the internet, instantly.

Introduced initially for antenatal ultrasound, the system automatically synchronises appointment availability with a customer's stage of pregnancy. Bookings are then made with a £30 credit / debit card deposit through Babybond's dedicated secure server incorporating the latest PCI DSS standards for online transactions.

"Putting eCommerce into private ultrasound services has been a long term development goal for the company" Mike Steward, Director of Business Development for Babybond Ltd. stated. "Instant Scan Booking represents our 12 year’s experience and habit of innovation within the market. Enabling busy parents to plan and make appointments conveniently or book urgent next-day scans is a significant benefit."

Instant Scan Booking is a bespoke web application developed over a 12 Month period, one of the UK’s leading web application development agencies, to Babybond’s specific requirements. The project was funded after Babybond Ltd. successfully secured Venture Capital and Government fund investment in 2008. All clinic locations are accessible via the Instant Scan Booking system, thus offering the most choice (for private pregnancy scans) from a single UK provider.

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